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Millennial Men in the Creator Economy: What You Need to Know
November 18, 2024
Influencer Marketing for Conversions vs Influencer Marketing for Awareness
By far, the outcome our brand clients are most focused on in the current market…
17 Key Influencer Marketing Trends for 2023
Influencer marketing has become an integral part of the digital landscape for many brands. As…
What Makes Them Buy: Generation X
Cross Colours Jeans. The Walkman. And gross overuse of the word “alternative”. Just a few…
How To Transform Your Influencer Network Into Brand Advocates
Think about a product you love using or one that’s a big part of your…
The Savvy Marketer’s Guide to Influencer Insurance
The last decade has seen the preeminent rise of social media influencer marketing. Nearly 41…
14 Examples of Social Media Holiday Posts to Inspire Your Creativity
Influencer marketing is one-part science and perhaps three-parts art. The science of influencer marketing –…
20 Crypto Influencers That Will Help You Open the Doors of Web3
If there’s is one thing that can be said about crypto, metaverse, and DeFi: it’s…
Which Type of Influencer Collaboration Best Suits Your Brand?
Most brands and marketers will agree that the right influencer collaboration can deliver positive results…
The Macro Guide to Working with Micro Influencers
Micro-influencers make the Instaworld go ‘round. They are the army of social media users who…
How to Write an Influencer Brief That Gets AMAZING Campaign Content
Did you know that 3 in 4 marketing teams that have plans to run influencer…
The Everything Guide to Partnering with Nano-Influencers
Gaining an influence over buyers is what every brand aspires to do. But let’s face…
A Marketer’s Guide to Influencer Allowlisting
You may have heard influencer allowlisting is a hot topic in the influencer marketing world,…
INFOGRAPHIC: Stats-a-Plenty for St. Patrick’s Day Spending
While it’s technically our last winter holiday, St. Patrick’s Day is considered the first holiday…
Tips for Choosing the Right Influencer Marketing Agency
Selling a product is tough, especially when you’re the new kid on the block. You…